A new way to control and optimize frequency on YouTube
Achieving the right video ad frequency for both viewers and advertisers has always been a juggling act.That challenge has only increased as linear TV viewership in the US has dropped…
Education Consultancy Solutions
Achieving the right video ad frequency for both viewers and advertisers has always been a juggling act.That challenge has only increased as linear TV viewership in the US has dropped…
Europe is gearing up for a challenging winter - with rising prices and pressures on the European grid, driven by Russia’s illegal war in Ukraine, further driving the need for…
The holidays are right around the corner, and chances are there’s an invite or two headed your way. Perhaps you’re planning a “friendsgiving” gathering, a New Year’s soiree or a…
As the most widely viewed and followed sport in the world, soccer (or, if you’re not American, football) is a global sensation. The sport unites communities in an epic competition…
Last week marked the UNESCO Global Media and Information Literacy Week— perfect timing for our recently concluded Google News Initiative (GNI) Youth Verification Challenge.The Challenge is for those aged 15…
Nearly two years ago, Google launched Look to Speak, an Android app that allows people to use their eyes to select pre-written phrases and have them spoken aloud. Since then,…
November is Native American Heritage Month in the U.S. and is an opportune time to educate and raise awareness about the achievements and unique challenges that Tribal Nations face —…
It’s Native American Heritage Month in the U.S., a time when we honor the history, traditions and contributions of Native Americans. As a citizen of the Cherokee Nation, I celebrate…
Consumers navigate a widening variety of digital content from text to image to video—and they choose to spend their time in the experiences that feel most natural and intuitive for…
African culture is joyful, expressive and vivid, and intrinsically linked to color – from rallying shades of liberation to evocative hues of optimism, color is embraced as an unspoken language.…